Stop sending them. Please.
I must have received ten or twelve last week alone. I understand you need to get your work out there and am very appreciative that you think Dead End Follies is an appropriate outfit to spread the gospel, but reality is that I am closed to unsolicited reviews. I have been for quite some time now.
There is a reason for that: I don't want to bury myself in promises and lower my standards because of that. The TBR is already about ten books long for paperbacks and thirty-something books long for eBooks, so the review delay is calculated in months. That doesn't even include potential deals I make for pre-release review, like it happened this week. If I don't want your novel, it's not because I think it's not good enough for the site, it's because I'm booked to the maximum I can handle. When I'll be seeking new fiction for review, you will be the first to know.
There is a reason for that: I don't want to bury myself in promises and lower my standards because of that. The TBR is already about ten books long for paperbacks and thirty-something books long for eBooks, so the review delay is calculated in months. That doesn't even include potential deals I make for pre-release review, like it happened this week. If I don't want your novel, it's not because I think it's not good enough for the site, it's because I'm booked to the maximum I can handle. When I'll be seeking new fiction for review, you will be the first to know.
That said, I obviously still take review. If you represent a big six publisher or I have a relationship with you or if you're referred by a colleague of mine, I will take your review. If we have an ongoing relationship, it meant I have to uphold my end of it. Plus, it probably means I already think you're an interesting writer. Last, but not least, that way I can control the flow and read books quicker than they pile up.
Keep writing. I'll make an announce when the situation evolves.